Moral violations reduce oral consumption

Moral Violations Reduce Oral Consumption.

Consumers frequently encounter moral violations in everyday life. They watch movies and television shows about crime and deception, hear news reports of corporate fraud and tax evasion, and hear gossip about cheaters and thieves. How does exposure to moral violations influence consumption? Because moral violations arouse disgust and because disgust is an evolutionarily important signal of conta...

Moral Spillovers: The Effect of Moral Violations on Deviant Behavior

Two experiments investigated whether outcomes that violate people’s moral standards increase their deviant behavior (the moral spillover effect). In Study 1, participants read about a legal trial in which the outcome supported, opposed or was unrelated to their moral convictions. Relative to when outcomes supported moral convictions, when outcomes opposed moral convictions people judged the out...

The Moral Complexion of Consumption

Aberrant neural processing of moral violations in criminal psychopaths.

A defining characteristic of psychopathy is the willingness to intentionally commit moral transgressions against others without guilt or remorse. Despite this "moral insensitivity," the behavioral and neural correlates of moral decision-making in psychopathy have not been well studied. To address this issue, the authors used functional magnetic resonance imaging (fMRI) to record hemodynamic act...

Does Public Information Disclosure Reduce Drinking Water Violations